The Air Max Craze returns

referencing his enduring connection to the game

while the branded tongue adds a subtle finishing touch

each detail is considered

Built on adidas' classic football silhouette

GUCCI: The Making of Up to 40% The Air Max Craze returnsAn unprecedented publication showcasing Gucci as never before, including thought provoking essays, commentaries, and authoritative anecdotes along with previously unpublished contemporary and archival photographs. Published in conjunction with the opening of the new Gucci Museum in Florence, Gucci is the ultimate celebration of the world renowned fashion house. Edited by Gucci Creative Director Frida Giannini, with essays and inserts by contributors